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Tag Archive | "Internet"

Hawaii Tourism Authority breaks the mold with a bloggers fam tour

Saturday, May 30, 2009

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The “fam tour” or “familiarization tour” is standard practice by which tourism boards and Convention and Visitor’s Bureaus (CVBs) introduce their destinations to media people. In the past, such tours have been filled with only print and broadcast media representatives. Not any more. One example in progress right now is the “So Much More Hawaii” [...]

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6 ways to improve your destination marketing (and why you’re toast if you don’t)

Tuesday, May 12, 2009

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(This is an Open Letter guest post from travel expert Tim Leffel, who wants to help public relations (PR) and marketing folks who are stumbling around in the dark regarding Web-based tourism development.  Anyone who still deals with a recalcitrant boss about these issues, even if you aren’t in travel and tourism, will find something [...]

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Don’t let your business make this basic mistake online

Wednesday, April 22, 2009

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I see it over and over again. In between the squawking about how blogs are already passe and how Twitter is going mainstream, there is a fundamental Old School operating concept of the Web and social media that is routinely ignored by many organizations, mostly through what I suspect is simple lack of knowledge and [...]

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Shaking the social media tree in the tourism business

Friday, January 30, 2009

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I’m doing some writing and marketing work for the travel site UpTake; in addition to hosting my Carnival of Cities blog carnival periodically on their Attractions blog, I’ll be covering travel industry social media topics on the UpTake Travel Industry blog. To get started with a bit of a bang, I wrote two posts this [...]

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Teaching the teachers: what we’ve learned from our social media workshops

Sunday, January 11, 2009

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In June 2008, after a lot of talks with Connie Reece, reflection time at the SOBCon conference and great advice from both Small Biz Survival’s Becky McCray and Successful Blog’s Liz Strauss, we began to teach a series of entry-level Every Dot Connects social media workshops. Connie, Jennifer Navarrete and I knew that we had [...]

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