Every Dot Connects

Five in the Morning

For those of you who know I am the farthest thing possible from a morning person, the title refers to a series Steve Woodruff (@swoodruff) created on his Sticky Figure blog. Through the magic of advanced scheduling, my contribution to Five in the Morning will indeed arrive with your morning coffee–while I am still happily [...]

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Shaking the social media tree in the tourism business

I’m doing some writing and marketing work for the travel site UpTake; in addition to hosting my Carnival of Cities blog carnival periodically on their Attractions blog, I’ll be covering travel industry social media topics on the UpTake Travel Industry blog. To get started with a bit of a bang, I wrote two posts this [...]

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Today’s lesson: your private conversations ain’t so private

I don’t personally agree with his methodology, but I must admit I was morbidly fascinated by the results…. PR guy Peter Shankman was riding the train to some business-related destination when another man sat across from him, pulled out a cell phone and said “Apologies in advance, I talk a lot.” Insert grimace here, right? [...]

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Mansion of Terror – Halloween Social Media Style

In the continued blurring of the lines between content creators serving as “new media”, public relations professionals, mainstream media and the combination of all of the above, I was given press credentials and a media kit for an excellent haunted house here in Austin. In keeping with the interactive nature of social media, I was [...]

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In a down economy, will PR and marketing experts turn to social media?

Backing off of PR and marketing during an economic downturn is a natural reaction to bad news, but shutting down too far may not be your wisest business move. There are still customers out there who will buy quality products and services, but they have to know about them first.  Since money is tight, companies [...]

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