I recently had the privilege of being interviewed by Shel Holtz and Neville Hobson for their program, For Immediate Release. As a fan of this popular podcast, I was happy to have the opportunity to talk to them in person, especially when the topic was one of my favorite projects, the Frozen Pea Fund.

The interview is about 30 minutes. Click to listen: FIR interview: Connie Reece, Frozen Pea Fund

In this interview Connie Reece speaks with Gene Smith, creator of the Tweeterboard, a tool for “conversation analytics” on Twitter. Gene goes on the record about the Tweeterboard algorithm; his intent to measure engagement, not popularity; and how he recommends people use the data provided.

• the number of Twitter users tracked as of today is 3,883
• Tweeterboard continues to add about 10 users per day
• the algorithm used is the same as the one used for Google Page Rank
• Halo 3 was the inspiration for the Box Score spread
• Chris Brogan is #1 on the Tweeterboard today

About Gene Smith
Gene is a consultant specializing in information architecture strategy, social classification like tagging and folksonomies, emergent information architecture and interaction design. He is a principal at nForm User Experience and is also author of Tagging: People-Powered Metadata for the Social Web.

NOTE: RSS readers may need to click through to Blog Talk Radio to listen to the audio file.

Thanks to Twitter friends who suggested questions: @adelemcalear, @chelpixie, @conniecrosby and @digitalmaverick.

[from Toby Bloomberg at Diva Marketing Blog]

Diva Marketing Talks is a live, internet radio show. 30-minutes. 2-guests. 1-topic about social media marketing. Why? To help you understand how to participate in the “new” conversation without getting blown-up. Miss today’s show? You can pick it up as a podcast.

Today’s Diva Marketing Talks focuses on how micro blogging is creeping into social media marketing. Can 140 characters of text messaging really impact your marketing strategy? B.L. Ochman and Connie Reece tell about their experiences on Twitter and how a few little tweets turned into pea soup. With B.L. and Connie as guests at the mic this is sure to be an exciting conversation you won’t want to miss!

Topic for January 22, 2008: The Impact of Less Is More: Micro Blogging

Time: 6:30p - 7p Eastern/ 5:30p - 6p Central/ 4:30p -5p Mountain/ 3:30p - 4p Pacific

Call-in Guest Number: 718.508.9924

Read Tips from the Diva Bag about microblogging.

A couple of weeks ago I spent a delightful hour on the phone with Anna Farmery, a business coach, speaker and blogger from the U.K., who interviewed me for her podcast. We got so carried away, she had to split the interview into two parts, each about 25 minutes long.

Anna writes The Engaging Brand, a Top 25 Marketing Blog and #93 on the Ad Age Power 150.

Here are the links to the podcast, hosted on the Blubrry network, along with the show descriptions:

Conversational Marketing: Part 1
Connie talks about how she built a distinctive personal brand and also what is conversational marketing and how we start to think about measuring the effectiveness.

Conversational Marketing: Part 2
Connie talks us through how people are using conversational marketing to engage with consumers and employees, tells us her thoughts on the echo chamber and provides tips on how to write with a conversational style.

I’d love to hear your thoughts — please leave a comment here or on Blubrry or The Engaging Brand blog.

I have accepted Jennifer Navarette’s challenge to podcast every day for the month of November. If you want to know more about National Podcast Post Month, visit the official NaPodPoMo group site.

Rather than create a new blog post here for each podbit, I’ve added the utterz widget to the sidebar. Click the blue box on the right to listen. Or, you can visit my page and subscribe there. Click the orange RSS icon next to CONNIE’S UTTERZ. And leave a reply while you’re there, okay?

Also, if you’re a Twitter follower of conniereece, each day’s offering will be automatically posted there with a link.

Thanks for listening.

Kelley Burrus and I have embarked on a new adventure: we’re creating a podcast, called Podversation. Because we’re novices, we’re still in the learning stages of audio production, figuring out how to edit various recorded pieces together, then add podsafe music and voiceovers to make an enjoyable listening experience.

In the meantime, we will release individual audio files. Podversations will be longer interviews and discussions; Podbits are “audio appetizers” — tantalizing, bite-size snacks of opinion or observation to whet your appetite for conversation.

In this first podbit, I describe how my Twitter pal Jim Long influenced me to change my news-viewing habits. Click to listen, and let me know what you think in the comments.