Every Dot Connects

Twitter: Blogchat on Sunday nights

For a few weeks now, Mack Collier, author of one of my favorite marketing blogs, The Viral Garden, has been hosting a “chat” on Twitter using the hashtag #blogchat. My favorite way to follow the conversation is to use TweetChat, a tool developed by Brooks Bennett. TweetChat turns a hashtag into a chat room, separating out [...]

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Don’t let your business make this basic mistake online

I see it over and over again. In between the squawking about how blogs are already passe and how Twitter is going mainstream, there is a fundamental Old School operating concept of the Web and social media that is routinely ignored by many organizations, mostly through what I suspect is simple lack of knowledge and fear [...]

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A different breed: what to expect from bloggers

I’m getting ready to leave on a press/media trip to Hutchinson, Kansas;  several of the city’s public relations and marketing folks decided that bloggers and wired writers offer a different way to get the word out about their destination. My travel-related posts will be over on my Family Travel blog and the Perceptive Travel blog, but [...]

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Shaking the social media tree in the tourism business

I’m doing some writing and marketing work for the travel site UpTake; in addition to hosting my Carnival of Cities blog carnival periodically on their Attractions blog, I’ll be covering travel industry social media topics on the UpTake Travel Industry blog. To get started with a bit of a bang, I wrote two posts this week [...]

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I Really Need a Getaway …

Our client Homeaway is sponsoring a Getaway contest, a dream vacation worth up to $5,000, to the blogger, videographer or photographer who creates the most compelling answer to this question: Why do you need a getaway, and where would you like to spend it? Oy, I wish I could enter this contest. The whole time Sheila [...]

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