Every Dot Connects

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On vacation

For the first time in five years, I’m taking a real vacation, i.e. longer than a 3- or 4-day weekend. Destination: Alaska, on the Royal Caribbean cruise line! I’ll be back around September 25. Internet access on board is pricey, so I probably won’t be sending virtual postcards. I know, you’re heartbroken. But you’ll get [...]

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Travel and Tourism Meet Social Media

My friends Sheila Scarborough and Becky McCray are about to launch a membership site where travel and tourism professionals can learn all about social media. If you’re in destination marketing, you couldn’t be in better hands. These two ladies are true experts–and they are both great teachers. Don’t wait until the September 9 launch. Surf over [...]

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Social Media: Too Much of a Good Thing?

I’m honored to be hosting this week’s #socialmedia chat on Tuesday at noon Central time. Our topic is Determining the Tipping Point in Social Media. Be forewarned that I don’t have a definitive answer, but I’m acutely aware of the questions and always in pursuit of ways to enable companies to effectively manage their social media [...]

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Reclaiming Twitter

Yesterday, I did something that runs counter to my standard recommendation for clients: I locked my Twitter updates. My move to privacy was one of desperation, not desire. Twitter has experienced phenomenal growth in recent months. Unfortunately, a large part of that growth is due to an influx of self-proclaimed social media gurus, affiliate marketers [...]

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